HubSpot runs Marketing Hub email flows (welcome, abandoned cart, re-engagement, post-purchase) off a built-in crm, plus forms, landing pages & reporting in one system. Best fit for dtc brands tired of stitching together a separate esp, crm, form builder & landing page tool, less ideal if you're already running a mature Klaviyo program.
What HubSpot does for Shopify brands
- Automated email workflows drive attributable revenue from your contact list
- Replaces separate esp, crm, form builder, landing page & attribution tools
- Stack consolidation typically cuts 15-30% of total martech spend
