Wacoal logo

Wacoal

Bras, briefs, thongs, camis, chemises, t-shirts, sweaters, sweater pants, and shorties. Lyndhurst, New Jersey.

Wacoal is a Lyndhurst, New Jersey brand selling bras, briefs, thongs, camis, chemises, t-shirts, sweaters, sweater pants, and shorties on Shopify. Its store lists 1,263 products, mostly underwire, t-shirt and thong, priced from $13 to $76. It sells direct and through retail and wholesale and sells on Amazon. It employs 201 to 500 people and runs 13 apps from the Shopify App Store across 7 categories. It spends about $2K to $2.5K a month on those apps.

The store

Products listed
1,263
Counted on the storefront
Typical price
$13 to $76
Most products fall in this range
underwire124t-shirt119thong107wire free91hi-cut74bralette66

Product types as Wacoal files them in its own catalogue.

What Wacoal runs on Shopify

13 apps from the Shopify App Store, across 7 categories.

Other4Shipping, returns & order tracking3Loyalty, store credit & gift cards2Product reviews1Helpdesk1Email & SMS marketing1Affiliates & influencers1

Estimated app spend: about $2K to $2.5K a month.

See which 13 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Wacoal sells

Direct, wacoal-america.comRetailAmazonWholesale

Competitors

  1. bras and panties, fit focus

  2. fit-focused bras

  3. fit-focused bras

  4. bras and lingerie

  5. Aubade Paris

    bras and lingerie

  6. bras and lingerie multi-brand

  7. bras and panties, sister brand

  8. bras and lingerie sets

  9. bras with fit focus

  10. bras and lingerie

how we pick competitors

What apps does Wacoal use on Shopify?

Wacoal runs 13 apps from the Shopify App Store across 7 categories: Shipping, returns & order tracking, Product reviews, Other, Loyalty, store credit & gift cards, Helpdesk, Email & SMS marketing, Affiliates & influencers.

Who are Wacoal's competitors?

The Shopify brands closest to Wacoal are Warners Bras and Panties, Glamorise, Thirdlove, Simone Pérèle and Aubade Paris.

Updated 2026-10-29. Method notes and every source: how we count →