W logo

W

Kurtas, co-ord sets, anarkalis and festive wear for women. Noida, Uttar Pradesh. Runs on Shopify Plus.

W is a Noida, Uttar Pradesh brand selling kurtas, co-ord sets, anarkalis and festive wear for women on Shopify Plus. Its store lists 5,000+ products, mostly kurta, kurta sets and pant, priced from $540 to $8K. It sells direct and through retail and wholesale and sells on Amazon. It employs 501 to 1,000 people and runs 7 apps from the Shopify App Store across 5 categories. It spends about $22.5K to $25K a month on those apps.

The store

Products listed
5,000+
Counted on the storefront
Typical price
$540 to $7999
Most products fall in this range
Kurta1,304Kurta Sets1,114Pant352Palazzos & Pants287Tight253Dupatta218

Product types as W files them in its own catalogue.

What W runs on Shopify

7 apps from the Shopify App Store, across 5 categories.

Other2Product reviews2Advertising & analytics1Affiliates & influencers1Search, upsell & discovery1

Estimated app spend: about $22.5K to $25K a month.

See which 7 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where W sells

Direct, wforwoman.comRetailAmazonWholesale

Competitors

  1. Aurelia

    both Indian ethnic wear kurta sets with COD

  2. kurta sets, sarees, lehengas for Indian women

  3. Go Colors

    Indian women's kurti pants and ethnic bottoms

  4. South Asian ethnic wear sarees and suits

  5. LAAM

    kurta sets, lehengas, South Asian wear

  6. sarees, lehengas, salwar suits online

  7. South Asian women's fashion

  8. Pakistani women's suits, ethnic wear

  9. South Asian suits and ready-to-wear

  10. Indian women's western wear retailer

how we pick competitors

What apps does W use on Shopify?

W runs 7 apps from the Shopify App Store across 5 categories: Other, Advertising & analytics, Product reviews, Affiliates & influencers, Search, upsell & discovery.

Who are W's competitors?

The Shopify brands closest to W are Aurelia, Libas, Go Colors, Lashkaraa and LAAM.

Updated 2026-10-22. Method notes and every source: how we count →