Vitabiotics logo

Vitabiotics

Vitamins and supplements for every stage of life. London, England. Runs on Shopify Plus.

Vitabiotics is a London, England brand selling vitamins and supplements for every stage of life on Shopify Plus. Its store lists 180 products, mostly tablets, tablets/capsules and capsules, priced from $4 to $40. It sells direct and wholesale and sells on Amazon. It employs 501 to 1,000 people and runs 20 apps from the Shopify App Store across 11 categories. It spends about $60K to $65K a month on those apps.

The store

Products listed
180
Counted on the storefront
Typical price
$4 to $40
Most products fall in this range
Tablets78Tablets/Capsules19Capsules17Gummies15Effervescent / Fizz6Tea Bags5

Product types as Vitabiotics files them in its own catalogue.

What Vitabiotics runs on Shopify

20 apps from the Shopify App Store, across 11 categories.

Other3Shipping, returns & order tracking3Search, upsell & discovery2Email & SMS marketing2Advertising & analytics2Loyalty, store credit & gift cards2Subscriptions2Page building1Affiliates & influencers1Product reviews1Helpdesk1

Estimated app spend: about $60K to $65K a month.

See which 20 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Vitabiotics sells

Direct, vitabiotics.comRetailAmazonWholesale

Competitors

  1. Jamieson Vitamins

    family vitamins all life stages

  2. mainstream vitamins

  3. vitamins and herbals

  4. gummies

  5. kids and adult vitamins

  6. vitamins

  7. Doctor's Best

    magnesium and vitamins

  8. magnesium, probiotics

  9. Pure Encapsulations®

    vitamins

  10. Lavitan Vitaminas

    multivitamins all ages

how we pick competitors

What apps does Vitabiotics use on Shopify?

Vitabiotics runs 20 apps from the Shopify App Store across 11 categories: Search, upsell & discovery, Other, Shipping, returns & order tracking, Email & SMS marketing, Advertising & analytics, Loyalty, store credit & gift cards, Page building, Subscriptions, Affiliates & influencers, Product reviews, Helpdesk.

Who are Vitabiotics's competitors?

The Shopify brands closest to Vitabiotics are Jamieson Vitamins, Nature Made, Nature's Way, vitafusion and MaryRuth Organics.

Updated 2026-10-22. Method notes and every source: how we count →