Tonies is a Palo Alto, CA brand selling audio players and toys for kids on Shopify Plus. dtcmvp estimates its revenue across all channels at $700M to $750M a year. Its store lists 789 products, mostly tonie, accessory and tonieplay games, priced from $12 to $150. It sells direct and wholesale and sells on Amazon. It employs 51 to 200 people and runs 19 apps from the Shopify App Store across 8 categories. It spends about $40K to $45K a month on those apps and added 4 in the last year.
Revenue
The store
Product types as Tonies files them in its own catalogue.
What Tonies runs on Shopify
19 apps from the Shopify App Store, across 8 categories.
Estimated app spend: about $40K to $45K a month. 4 apps added in the last year.
Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.
Where Tonies sells
What is Tonies's revenue?
dtcmvp estimates Tonies's revenue across all channels at $700M to $750M a year.
What apps does Tonies use on Shopify?
Tonies runs 19 apps from the Shopify App Store across 8 categories: Affiliates & influencers, Search, upsell & discovery, Other, Product reviews, Loyalty, store credit & gift cards, Advertising & analytics, Email & SMS marketing, Helpdesk.