The Shoelada logo

The Shoelada

Shoe cleaners and conditioners. Riverside, California. Runs on Shopify Plus.

The Shoelada is a Riverside, California brand selling shoe cleaners and conditioners on Shopify Plus. Its store lists 20 products, priced from $12 to $150. It sells direct and wholesale and sells on Amazon. It runs 10 apps from the Shopify App Store across 7 categories. It spends about $7.5K to $10K a month on those apps and added 6 in the last year.

The store

Products listed
20
Counted on the storefront
Typical price
$12 to $150
Most products fall in this range

Product types as The Shoelada files them in its own catalogue.

What The Shoelada runs on Shopify

10 apps from the Shopify App Store, across 7 categories.

Subscriptions2Email & SMS marketing2Search, upsell & discovery2Other1Product reviews1Helpdesk1Loyalty, store credit & gift cards1

Estimated app spend: about $7.5K to $10K a month. 6 apps added in the last year.

See which 10 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where The Shoelada sells

Direct, theshoelada.comAmazonWholesale

Competitors

  1. Granite Gold

    both sell specialty surface care to consumers

  2. both sell care products for leather and wood

  3. SINI

    both sell cleaning cloths and stain remover

  4. CleanBoss

    both sell consumer cleaners

  5. both sell consumer cleaning kits

  6. RMR Solutions LLC

    both sell stain removers

  7. both sell stain removers

  8. both sell cleaning starter kits

  9. Homecourt

    both sell consumer cleaning products

  10. both sell grooming and cleaning kits

how we pick competitors

What apps does The Shoelada use on Shopify?

The Shoelada runs 10 apps from the Shopify App Store across 7 categories: Subscriptions, Email & SMS marketing, Other, Search, upsell & discovery, Product reviews, Helpdesk, Loyalty, store credit & gift cards.

Who are The Shoelada's competitors?

The Shopify brands closest to The Shoelada are Granite Gold, Howard Products, Inc., SINI, CleanBoss and Azuna.

Updated 2026-10-22. Method notes and every source: how we count →