Rains logo

Rains

Waterproof jackets, bags, and outerwear. Aarhus. Runs on Shopify Plus.

Rains is a Aarhus brand selling waterproof jackets, bags, and outerwear on Shopify Plus. dtcmvp estimates its revenue across all channels at $75M to $80M a year. Its store lists 224 products, mostly jacket, backpack and long sleeve, priced from $60 to $399. It sells direct and through retail and wholesale and sells on Amazon. It employs 201 to 500 people and runs 9 apps from the Shopify App Store across 6 categories. It spends about $7.5K to $10K a month on those apps and added 1 in the last year.

Revenue

Total revenue · est.
$75M to $80M
dtcmvp estimateconfidence Ahow we count

The store

Products listed
224
Counted on the storefront
Typical price
$60 to $399
Most products fall in this range
Jacket76Backpack20Long Sleeve17Pants16Wash Bag8Boot7

Product types as Rains files them in its own catalogue.

What Rains runs on Shopify

9 apps from the Shopify App Store, across 6 categories.

Other3Advertising & analytics2Loyalty, store credit & gift cards1Search, upsell & discovery1Email & SMS marketing1Helpdesk1

Estimated app spend: about $7.5K to $10K a month. 1 app added in the last year.

Seen running on the storefront: Stamped Reviews & Loyalty.

See which 9 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Rains sells

Direct, rains.comRetailAmazonWholesale

What is Rains's revenue?

dtcmvp estimates Rains's revenue across all channels at $75M to $80M a year.

What apps does Rains use on Shopify?

Rains runs 9 apps from the Shopify App Store across 6 categories: Other, Advertising & analytics, Loyalty, store credit & gift cards, Search, upsell & discovery, Email & SMS marketing, Helpdesk. Seen running on its storefront: Stamped Reviews & Loyalty.

Updated 2026-09-04. Method notes and every source: how we count →