Pura Vida Bracelets logo

Pura Vida Bracelets

Friendship bracelets and jewelry. San Diego, California. Founded 2010. Runs on Shopify Plus.

Pura Vida Bracelets is a San Diego, California brand, founded in 2010, selling friendship bracelets and jewelry on Shopify Plus. Its store lists 654 products, mostly bracelets, charms and rings, priced from $8 to $38. It sells direct and through retail and wholesale and sells on Amazon. It employs 501 to 1,000 people and runs 27 apps from the Shopify App Store across 9 categories. It spends about $22.5K to $25K a month on those apps and added 6 in the last year.

The store

Products listed
654
Counted on the storefront
Typical price
$8 to $38
Most products fall in this range
Bracelets358Charms84Rings49Necklaces48Anklets40Earrings23

Product types as Pura Vida Bracelets files them in its own catalogue.

What Pura Vida Bracelets runs on Shopify

27 apps from the Shopify App Store, across 9 categories.

Other8Advertising & analytics4Shipping, returns & order tracking3Affiliates & influencers3Email & SMS marketing2Product reviews2Loyalty, store credit & gift cards2Helpdesk2Subscriptions1

Estimated app spend: about $22.5K to $25K a month. 6 apps added in the last year.

Seen running on the storefront:Elevar Conversion TrackingIntelligemsKlaviyoRedoTriple Whale
See which 27 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Pura Vida Bracelets sells

Direct, puravidabracelets.comRetailAmazonWholesale

What apps does Pura Vida Bracelets use on Shopify?

Pura Vida Bracelets runs 27 apps from the Shopify App Store across 9 categories: Other, Shipping, returns & order tracking, Affiliates & influencers, Email & SMS marketing, Product reviews, Advertising & analytics, Loyalty, store credit & gift cards, Helpdesk, Subscriptions. Seen running on its storefront: Elevar Conversion Tracking, Intelligems, Klaviyo, Redo, Triple Whale.

Updated 2026-10-22. Method notes and every source: how we count →