PEP logo

PEP

Clothing, footwear, homeware, mobile services and financial services. Cape Town, Western Cape. Runs on Shopify Plus.

PEP is a Cape Town, Western Cape brand selling clothing, footwear, homeware, mobile services and financial services on Shopify Plus. Its store lists 5,000+ products, mostly kids clothing & accessories, adult clothing and accessories and footwear, priced from $25 to $230. It sells direct and through retail and is not on Amazon. It employs 10,001+ people and runs 17 apps from the Shopify App Store across 4 categories. It spends about $3K to $3.5K a month on those apps.

The store

Products listed
5,000+
Counted on the storefront
Typical price
$25 to $230
Most products fall in this range
KIDS CLOTHING & ACCESSORIES587ADULT CLOTHING AND ACCESSORIES457FOOTWEAR399

Product types as PEP files them in its own catalogue.

What PEP runs on Shopify

17 apps from the Shopify App Store, across 4 categories.

Other7Product reviews5Search, upsell & discovery3Advertising & analytics2

Estimated app spend: about $3K to $3.5K a month.

See which 17 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where PEP sells

Direct, pepstores.comRetailAmazonWholesale

Competitors

  1. South African value retailer

  2. discount family fashion and home

  3. South African clothing retailer

  4. GAP (International)

    value family clothing

  5. value multi-category retailer

  6. affordable family clothing

  7. low-priced clothing

  8. family clothing and footwear retailer

  9. affordable shoes and clothing

  10. discount clothing and home goods

how we pick competitors

What apps does PEP use on Shopify?

PEP runs 17 apps from the Shopify App Store across 4 categories: Advertising & analytics, Other, Search, upsell & discovery, Product reviews.

Who are PEP's competitors?

The Shopify brands closest to PEP are Ackermans, Giant Tiger, Edgars, GAP (International) and Matahari.

Updated 2026-10-22. Method notes and every source: how we count →