MIRU
Modular jewelry for a life in motion. New York, New York. Runs on Shopify Plus.
MIRU is a New York, New York brand selling modular jewelry for a life in motion on Shopify Plus. Its store lists 193 products, mostly earrings, body jewelry and rings, priced from $40 to $284. It sells direct and through retail and wholesale and sells on Amazon. It employs 11 to 50 people and runs 19 apps from the Shopify App Store across 7 categories. It spends about $30K to $35K a month on those apps.
The store
Product types as MIRU files them in its own catalogue.
What MIRU runs on Shopify
19 apps from the Shopify App Store, across 7 categories.
Estimated app spend: about $30K to $35K a month.
Elevar Conversion Tracking
Klarna On‑Site Messaging
Klaviyo
Loop Returns & Exchanges
Microsoft Clarity
Okendo
Triple WhaleCounted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.
Where MIRU sells
Competitors
both sell piercing earrings and ear stacks
both sell titanium and 14k gold earrings
both sell flat back studs and hoops
both sell titanium body and piercing jewelry
- Fiat Lux
both sell piercing and fine jewelry
both sell piercing and fine jewelry
- Ali Weiss Jewelry
both sell gold studs, hoops and ear cuffs
both sell body jewelry and earrings
both sell fine earrings to women
both sell lab diamond and gemstone jewelry to women
What apps does MIRU use on Shopify?
MIRU runs 19 apps from the Shopify App Store across 7 categories: Email & SMS marketing, Other, Affiliates & influencers, Helpdesk, Shipping, returns & order tracking, Advertising & analytics, Product reviews. Seen running on its storefront: Elevar Conversion Tracking, Klarna On‑Site Messaging, Klaviyo, Loop Returns & Exchanges, Microsoft Clarity, Okendo, Triple Whale.
Who are MIRU's competitors?
The Shopify brands closest to MIRU are AMYO Jewelry, Grayling, Cords Club, IRIS Studios and Fiat Lux.