Liforme logo

Liforme

Yoga mats and equipment. London, England. Runs on Shopify Plus.

Liforme is a London, England brand selling yoga mats and equipment on Shopify Plus. Its store lists 73 products, mostly yoga mat, travel yoga mat and yoga pad, priced from $80 to $270. It sells direct and wholesale and sells on Amazon. It employs 11 to 50 people and runs 29 apps from the Shopify App Store across 9 categories. It spends about $115K to $120K a month on those apps.

The store

Products listed
73
Counted on the storefront
Typical price
$80 to $270
Most products fall in this range
Yoga Mat25Travel Yoga Mat8Yoga Pad7XL Yoga Mat5Yoga Strap4Cleaner2

Product types as Liforme files them in its own catalogue.

What Liforme runs on Shopify

29 apps from the Shopify App Store, across 9 categories.

Other9Shipping, returns & order tracking5Affiliates & influencers3Search, upsell & discovery3Email & SMS marketing2Helpdesk2Advertising & analytics2Product reviews2Page building1

Estimated app spend: about $115K to $120K a month.

Seen running on the storefront:AwinKlaviyoYotpo
See which 29 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Liforme sells

Direct, liforme.comAmazonWholesale

Competitors

  1. JadeYoga

    both sell premium yoga mats and straps

  2. both sell yoga mats and accessories

  3. both sell mats and design-forward fitness gear

  4. Flo Pilates

    both sell pilates and mat products

  5. both sell pilates equipment

  6. stakt

    both sell fitness mats

  7. both sell mats and gear for women

  8. Jala

    both sell yoga-oriented products

  9. GoFit.net

    both sell yoga and foam rollers

  10. both sell mindful exercise accessories

how we pick competitors

What apps does Liforme use on Shopify?

Liforme runs 29 apps from the Shopify App Store across 9 categories: Page building, Email & SMS marketing, Affiliates & influencers, Shipping, returns & order tracking, Other, Helpdesk, Advertising & analytics, Search, upsell & discovery, Product reviews. Seen running on its storefront: Awin, Klaviyo, Yotpo.

Who are Liforme's competitors?

The Shopify brands closest to Liforme are JadeYoga, Gaiam, Bala, Flo Pilates and Balanced Body.

Updated 2026-10-22. Method notes and every source: how we count →