Bala
Wearable weights, bangles, and other fitness accessories. Los Angeles, California. Runs on Shopify Plus.
Bala is a Los Angeles, California brand selling wearable weights, bangles, and other fitness accessories on Shopify Plus. dtcmvp estimates its revenue across all channels at $25M to $30M a year. Its store lists 122 products, mostly apparel, accessories and weights, priced from $17 to $149. It sells direct and wholesale and sells on Amazon. It employs 51 to 200 people and runs 33 apps from the Shopify App Store across 10 categories. It spends about $17.5K to $20K a month on those apps.
Revenue
The store
Product types as Bala files them in its own catalogue.
What Bala runs on Shopify
33 apps from the Shopify App Store, across 10 categories.
Estimated app spend: about $17.5K to $20K a month.
Gorgias
Klaviyo
Okendo
Triple WhaleCounted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.
Where Bala sells
Competitors
both sell women's fitness gear and weights
- Flo Pilates
both sell pilates kits and accessories to women
both sell premium yoga mats
- JadeYoga
both sell yoga mats and accessories
both sell yoga mats and foam rollers
- stakt
both sell design-forward mats and weights
both sell Pilates equipment
- Jala
both sell women's activewear
- FORM
both sell women's activewear
both sell pilates accessories and workout gear
What is Bala's revenue?
dtcmvp estimates Bala's revenue across all channels at $25M to $30M a year.
What apps does Bala use on Shopify?
Bala runs 33 apps from the Shopify App Store across 10 categories: Other, Email & SMS marketing, Affiliates & influencers, Helpdesk, Shipping, returns & order tracking, Product reviews, Loyalty, store credit & gift cards, Search, upsell & discovery, Subscriptions, Advertising & analytics. Seen running on its storefront: Gorgias, Klaviyo, Okendo, Triple Whale.
Who are Bala's competitors?
The Shopify brands closest to Bala are PVOLVE, Flo Pilates, Liforme, JadeYoga and Gaiam.