Hatch Chile Store logo

Hatch Chile Store

Peppers, roasted green chile, dried red chile pods, salsas, and ristras. Las Cruces, New Mexico. Founded 1917. Runs on Shopify Plus.

Hatch Chile Store is a Las Cruces, New Mexico brand, founded in 1917, selling peppers, roasted green chile, dried red chile pods, salsas, and ristras on Shopify Plus. Its store lists 198 products, mostly sauces and salsas, nuts and rellenos & tamales, priced from $12 to $46. It sells direct and through retail and wholesale and sells on Amazon. It employs 51 to 200 people and runs 16 apps from the Shopify App Store across 9 categories. It spends about $7.5K to $10K a month on those apps and added none in the last year.

The store

Products listed
198
Counted on the storefront
Typical price
$12 to $46
Most products fall in this range
Sauces and Salsas31Nuts13Rellenos & Tamales6Ristras4Roasted Hatch Green Chile2Chile Roaster2

Product types as Hatch Chile Store files them in its own catalogue.

What Hatch Chile Store runs on Shopify

16 apps from the Shopify App Store, across 9 categories.

Search, upsell & discovery4Page building3Email & SMS marketing2Other2Advertising & analytics1Affiliates & influencers1Helpdesk1Product reviews1Loyalty, store credit & gift cards1

Estimated app spend: about $7.5K to $10K a month. No apps added in the last year.

Seen running on the storefront:Elevar Conversion TrackingKlaviyoSmile
See which 16 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Hatch Chile Store sells

Direct, hatch-green-chile.comRetailAmazonWholesale

Competitors

  1. hot sauce and salsa pepper grower

  2. Sonoran Spice

    hot peppers, sauces, spices

  3. rubs and sauces

  4. Lane's BBQ

    rubs and sauces

  5. Southern City Flavors

    sauces and pepper jelly

  6. Gai Chicken & Rice

    chili crunch and sauces

  7. Momofuku

    chili crunch and sauces

  8. The Spice Lab

    spice blends

  9. spices and hot sauce

  10. Sobre Masa

    Mexican heirloom foods

how we pick competitors

What apps does Hatch Chile Store use on Shopify?

Hatch Chile Store runs 16 apps from the Shopify App Store across 9 categories: Search, upsell & discovery, Page building, Advertising & analytics, Email & SMS marketing, Other, Affiliates & influencers, Helpdesk, Product reviews, Loyalty, store credit & gift cards. Seen running on its storefront: Elevar Conversion Tracking, Klaviyo, Smile.

Who are Hatch Chile Store's competitors?

The Shopify brands closest to Hatch Chile Store are PuckerButt Pepper Company, Sonoran Spice, Butcher BBQ, Lane's BBQ and Southern City Flavors.

Updated 2026-10-29. Method notes and every source: how we count →