Gameday Couture - SOHO logo

Gameday Couture - SOHO

Women's officially licensed ncaa and nfl apparel, plus everyday clothing and head-to-toe looks. Southlake, Texas. Runs on Shopify Plus.

Gameday Couture - SOHO is a Southlake, Texas brand selling women's officially licensed ncaa and nfl apparel, plus everyday clothing and head-to-toe looks on Shopify Plus. Its store lists 5,000+ products, priced from $41 to $75. It sells direct and wholesale and sells on Amazon. It employs 11 to 50 people and runs 19 apps from the Shopify App Store across 7 categories. It spends about $20K to $22.5K a month on those apps.

The store

Products listed
5,000+
Counted on the storefront
Typical price
$41 to $75
Most products fall in this range

Product types as Gameday Couture - SOHO files them in its own catalogue.

What Gameday Couture - SOHO runs on Shopify

19 apps from the Shopify App Store, across 7 categories.

Other7Email & SMS marketing3Advertising & analytics3Shipping, returns & order tracking2Product reviews2Loyalty, store credit & gift cards1Affiliates & influencers1

Estimated app spend: about $20K to $22.5K a month.

Seen running on the storefront:AttentiveKlaviyoLucky Orange Heatmaps & ReplayOkendo
See which 19 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Gameday Couture - SOHO sells

Direct, shopthesoho.comAmazonWholesale

Competitors

  1. both casual women's apparel with graphic style

  2. Idyllwind Fueled by Miranda Lambert

    both western-leaning branded women's apparel

  3. both casual women's tops and loungewear

  4. both casual women's tops at low price

  5. both boutique women's tops and dresses

  6. both boutique women's tops and jeans

  7. both women's tops and accessories

  8. both affordable women's tops and sets

  9. Avara$35M to $40M

    both women's tops and dresses

  10. both affordable women's apparel

how we pick competitors

What apps does Gameday Couture - SOHO use on Shopify?

Gameday Couture - SOHO runs 19 apps from the Shopify App Store across 7 categories: Other, Shipping, returns & order tracking, Email & SMS marketing, Advertising & analytics, Product reviews, Loyalty, store credit & gift cards, Affiliates & influencers. Seen running on its storefront: Attentive, Klaviyo, Lucky Orange Heatmaps & Replay, Okendo.

Who are Gameday Couture - SOHO's competitors?

The Shopify brands closest to Gameday Couture - SOHO are Dairy Boy, Idyllwind Fueled by Miranda Lambert, Z SUPPLY, Three Bird Nest and Magnolia Boutique.

Updated 2026-10-22. Method notes and every source: how we count →