DIFF Eyewear logo

DIFF Eyewear

Sunglasses, blue light glasses, and eyeglasses. Torrance, California. Founded 2015. Runs on Shopify Plus.

DIFF Eyewear is a Torrance, California brand, founded in 2015, selling sunglasses, blue light glasses, and eyeglasses on Shopify Plus. Its store lists 936 products, mostly prescription and blue light, priced from $49 to $189. It sells direct and wholesale and sells on Amazon. It employs 51 to 200 people and runs 28 apps from the Shopify App Store across 9 categories. It spends about $35K to $40K a month on those apps.

The store

Products listed
936
Counted on the storefront
Typical price
$49 to $189
Most products fall in this range
PRESCRIPTION157BLUE LIGHT64

Product types as DIFF Eyewear files them in its own catalogue.

What DIFF Eyewear runs on Shopify

28 apps from the Shopify App Store, across 9 categories.

Other8Email & SMS marketing4Affiliates & influencers4Search, upsell & discovery3Product reviews2Advertising & analytics2Helpdesk2Shipping, returns & order tracking2Loyalty, store credit & gift cards1

Estimated app spend: about $35K to $40K a month.

Seen running on the storefront:Elevar Conversion TrackingIntelligemsKlaviyoMicrosoft ClarityPostscript SMS MarketingRedo
See which 28 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where DIFF Eyewear sells

Direct, diffeyewear.comAmazonWholesale

Competitors

  1. fashion sunglasses and blue light

  2. fashion sunglasses and blue light

  3. trendy sunglasses, blue light

  4. WMP Eyewear

    sunglasses, Rx, readers, blue light

  5. sunglasses and eyeglasses fashion

  6. fashion sunglasses and blue light

  7. JAMES ORO

    sunglasses, optical, blue light

  8. blue light and Rx glasses

  9. sunglasses and Rx

  10. readers, blue light, sunglasses

how we pick competitors

What apps does DIFF Eyewear use on Shopify?

DIFF Eyewear runs 28 apps from the Shopify App Store across 9 categories: Search, upsell & discovery, Email & SMS marketing, Affiliates & influencers, Other, Product reviews, Advertising & analytics, Helpdesk, Loyalty, store credit & gift cards, Shipping, returns & order tracking. Seen running on its storefront: Elevar Conversion Tracking, Intelligems, Klaviyo, Microsoft Clarity, Postscript SMS Marketing, Redo.

Who are DIFF Eyewear's competitors?

The Shopify brands closest to DIFF Eyewear are Le Specs, Meller, Blenders Eyewear, WMP Eyewear and JIMMY FAIRLY.

Updated 2026-10-29. Method notes and every source: how we count →