Darn Tough
Merino wool socks for hiking, running, work, and everyday wear. Northfield, Vermont. Runs on Shopify Plus.
Darn Tough is a Northfield, Vermont brand selling merino wool socks for hiking, running, work, and everyday wear on Shopify Plus. Its store lists 388 products, mostly socks, priced from $20 to $90. It sells direct and through retail and wholesale and sells on Amazon. It employs 201 to 500 people and runs 29 apps from the Shopify App Store across 10 categories. It spends about $110K to $115K a month on those apps and added 8 in the last year.
The store
Product types as Darn Tough files them in its own catalogue.
What Darn Tough runs on Shopify
29 apps from the Shopify App Store, across 10 categories.
Estimated app spend: about $110K to $115K a month. 8 apps added in the last year.
Seen running on the storefront: Intelligems, Klaviyo, Yotpo.
Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.
Where Darn Tough sells
What apps does Darn Tough use on Shopify?
Darn Tough runs 29 apps from the Shopify App Store across 10 categories: Search, upsell & discovery, Other, Email & SMS marketing, Affiliates & influencers, Loyalty, store credit & gift cards, Advertising & analytics, Helpdesk, Shipping, returns & order tracking, Page building, Product reviews. Seen running on its storefront: Intelligems, Klaviyo, Yotpo.