Bluefly logo

Bluefly

Fashion, shoes and handbags from thousands of brands for shoppers. Golden Beach, Florida. Runs on Shopify Plus.

Bluefly is a Golden Beach, Florida brand selling fashion, shoes and handbags from thousands of brands for shoppers on Shopify Plus. Its store lists 5,000+ products, mostly men/accessories/sunglasses, women/accessories/sunglasses and women/accessories/optical-reading-glasses, priced from $50 to $1.58K. It sells direct and is not on Amazon. It employs 51 to 200 people and runs 15 apps from the Shopify App Store across 6 categories. It spends about $7.5K to $10K a month on those apps and added 4 in the last year.

The store

Products listed
5,000+
Counted on the storefront
Typical price
$50 to $1584
Most products fall in this range
men/accessories/sunglasses543women/accessories/sunglasses485women/accessories/optical-reading-glasses374women/clothing/pants-leggings/straight169women/clothing/dresses/day-dresses160women/clothing/sweaters/pullovers152

Product types as Bluefly files them in its own catalogue.

What Bluefly runs on Shopify

15 apps from the Shopify App Store, across 6 categories.

Other8Email & SMS marketing2Product reviews2Advertising & analytics1Shipping, returns & order tracking1Search, upsell & discovery1

Estimated app spend: about $7.5K to $10K a month. 4 apps added in the last year.

Seen running on the storefront:KlaviyoMicrosoft ClaritySignifyd
See which 15 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Bluefly sells

Direct, bluefly.comRetailAmazonWholesale

Competitors

  1. both resell designer clothing and bags to women and men

  2. Mine and Yours

    both sell pre-owned luxury bags and designer clothing

  3. MAYFEYR

    both discount designer fashion reseller

  4. Antidote Fashion and Lifestyle

    designer clothing, footwear reseller

  5. designer handbags and clothing resale

  6. Groupie

    archive designer clothing reseller

  7. Justin Reed

    vintage and designer clothing for men and women

  8. AMORE Vintage Tokyo

    vintage designer bags and clothing

  9. Pure Atlanta

    designer clothing reseller

  10. Massimo

    designer outerwear and streetwear reseller

how we pick competitors

What apps does Bluefly use on Shopify?

Bluefly runs 15 apps from the Shopify App Store across 6 categories: Other, Email & SMS marketing, Product reviews, Advertising & analytics, Shipping, returns & order tracking, Search, upsell & discovery. Seen running on its storefront: Klaviyo, Microsoft Clarity, Signifyd.

Who are Bluefly's competitors?

The Shopify brands closest to Bluefly are La Garçonne, Mine and Yours, MAYFEYR, Antidote Fashion and Lifestyle and Kardashian Kloset.

Updated 2026-10-29. Method notes and every source: how we count →