Beginning Boutique logo

Beginning Boutique

Prom, homecoming, and formal dresses, summer dresses, and bikinis. San Diego, California. Runs on Shopify Plus.

Beginning Boutique is a San Diego, California brand selling prom, homecoming, and formal dresses, summer dresses, and bikinis on Shopify Plus. Its store lists 2,773 products, mostly mini dresses, maxi dresses and dresses, priced from $21 to $120. It sells direct and through retail. It employs 51 to 200 people and runs 19 apps from the Shopify App Store across 9 categories. It spends about $12.5K to $15K a month on those apps.

The store

Products listed
2,773
Counted on the storefront
Typical price
$21 to $120
Most products fall in this range
Mini Dresses793Maxi Dresses431Dresses227Crop Tops212Top123Mini Skirts98

Product types as Beginning Boutique files them in its own catalogue.

What Beginning Boutique runs on Shopify

19 apps from the Shopify App Store, across 9 categories.

Other8Shipping, returns & order tracking2Search, upsell & discovery2Product reviews2Affiliates & influencers1Helpdesk1Email & SMS marketing1Loyalty, store credit & gift cards1Advertising & analytics1

Estimated app spend: about $12.5K to $15K a month.

Seen running on the storefront:Elevar Conversion TrackingGorgiasKlaviyoLoop Returns & ExchangesNostoTriple WhaleYotpo
See which 19 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Beginning Boutique sells

Direct, beginningboutique.comRetail

Competitors

  1. trendy occasion dresses for young women

  2. online boutique mini and formal dresses

  3. young women's dresses and tops

  4. dresses for occasions online

  5. online boutique dresses

  6. trendy dresses and bikinis

  7. party dresses and tops

  8. going-out dresses

  9. homecoming and prom dresses

  10. mini dresses for young women

how we pick competitors

What apps does Beginning Boutique use on Shopify?

Beginning Boutique runs 19 apps from the Shopify App Store across 9 categories: Other, Affiliates & influencers, Helpdesk, Email & SMS marketing, Shipping, returns & order tracking, Search, upsell & discovery, Loyalty, store credit & gift cards, Product reviews, Advertising & analytics. Seen running on its storefront: Elevar Conversion Tracking, Gorgias, Klaviyo, Loop Returns & Exchanges, Nosto, Triple Whale, Yotpo.

Who are Beginning Boutique's competitors?

The Shopify brands closest to Beginning Boutique are Petal & Pup, White Fox Boutique, Princess Polly, Showpo and Selfie Leslie.

Updated 2026-10-22. Method notes and every source: how we count →