Thrivelia
Retention marketing across email, SMS, direct mail and notifications for DTC stores
Thrivelia provides retention marketing across email, SMS, direct mail and notifications for DTC stores. It is listed on Klaviyo's agency directory at the Platinum Master tier, where it lists Data & Analytics, Growth & Acquisition, Customer Service & Support and 5 more services for brands with $1M to over $500M in annual revenue, on Shopify, Shopify Plus, BigCommerce, WooCommerce, Salesforce Commerce Cloud and Prestashop.
Overview
Thrivelia is a retention marketing agency for direct-to-consumer and ecommerce brands. It plans, builds and runs email, SMS, WhatsApp, direct mail and push notification programs, including Klaviyo setups. It addresses merchants who rely on paid acquisition but lack lifecycle strategy and segmentation after the first purchase.
For Shopify brands
- Takes on retention work such as lifecycle strategy, campaign copy and design, flow building, segmentation and deliverability.
- Builds flows and campaigns in Klaviyo, including migrations and flow rebuilds, for stores on Shopify and Shopify Plus.
- Aims to turn one-time buyers into repeat customers by working on what happens after the first purchase.
How it works
The first call covers the brand's goals, priorities and challenges. Thrivelia then analyses the customer journey and account, agrees scope and responsibilities, and plans and produces the first month of emails over the following weeks, then continues optimising month to month.
- Built for
- Ecommerce, DTC, subscription and SaaS brands with annual revenue from $1M to over $500M, on Shopify, Shopify Plus, BigCommerce, WooCommerce, Salesforce Commerce Cloud or Prestashop, across retail verticals such as apparel and beauty, home and electronics, food and beverage, outdoor and automotive, and subscriptions and digital goods, plus B2B and professional services.
- Pricing
- The site says contracts are flexible, with scope priced clearly and commercial terms agreed upfront. The About page says the first conversation sets the scope.
Products
- Lifecycle Marketing Agency Retention programs aimed at repeat purchases, a consistent brand promise and customer lifetime value.
- Klaviyo Email Marketing Experts Email channel work in Klaviyo, with ongoing optimization of the customer journey.
- Customer Journey Messaging that answers customers' repeat questions and concerns before they ask.
- Reputation Management Use of social proof and reviews to help customers find and trust the brand.
- Community Building a community of brand advocates.
Integrations
Buyer notes
- Klaviyo Platinum Master Partner, listed in the Klaviyo partner directory.
- Hybrid team across London and Sofia; founded in 2021 by Trayan Hristov.
- Engagement options: audits, ongoing retention partnerships, flow projects and consultancy.
- Onboarding: first call, then analysis in week 1, and the first month of emails written and designed over the following weeks.
From Thrivelia's own site and Shopify App Store listings, as of 2026-10-30.
Services
- Platforms
- Shopify, Shopify Plus, BigCommerce, WooCommerce, Salesforce Commerce Cloud, Prestashop
- Brand size
- $1M - $10M, $10M - $30M, $30M - $100M, $100M - $500M, >$500M annual revenue
- Regions
- North America, Europe, Australia & New Zealand, Asia, Middle East
- Industries
- Retail: Subscriptions & Digital Goods, Retail: Home & Electronics, Retail: Food & Beverage, Retail: Apparel & Beauty, B2B & Professional Services, Retail: Outdoor & Automotive
As listed on Klaviyo's agency directory, Platinum Master tier, 2026-11-03.
What services does Thrivelia offer?
On Klaviyo's agency directory, Thrivelia lists Data & Analytics, Growth & Acquisition, Customer Service & Support, AI Strategy & Automation, Technical Development & Design, Implementation & Onboarding, Strategy & Consulting and Omnichannel Messaging. It says it works with brands with $1M to over $500M in annual revenue, in North America, Europe, Australia & New Zealand, Asia and Middle East. Platforms: Shopify, Shopify Plus, BigCommerce, WooCommerce, Salesforce Commerce Cloud and Prestashop.
How much does Thrivelia cost?
The site says contracts are flexible, with scope priced clearly and commercial terms agreed upfront. The About page says the first conversation sets the scope.