Threadpoint
Email and SMS flows, campaigns, and retention strategies for ecommerce brands
Threadpoint provides email and SMS flows, campaigns, and retention strategies for ecommerce brands. It is listed on Klaviyo's agency directory at the Platinum Master tier, where it lists Strategy & Consulting, Implementation & Onboarding, Technical Development & Design and 3 more services for brands with $1M to $500M in annual revenue, on Shopify, Shopify Plus, BigCommerce, WooCommerce and Netsuite.
Overview
Threadpoint is an agency that provides email and SMS marketing services for ecommerce brands, including Klaviyo management. It builds and runs lifecycle automations and campaigns, and reports on contribution margin and other profit-and-loss measures rather than platform revenue, opens and clicks. It addresses brands whose email and SMS programs rely on repeated discounting or have weak automations.
For Shopify brands
- Builds Shopify-triggered flows such as browse abandon, checkout and cart recovery, and cross-sell using store product, order and checkout data.
- Takes over campaign writing, design, segmentation, deliverability, opt-in forms and list growth in the full-service option, or builds automations and hands off campaigns in the flows-only option.
- Reports email and SMS revenue tied back to Shopify orders and to contribution margin, MER and CAC.
How it works
A brand starts with a free strategy audit in which Threadpoint reviews the account and provides a 4-month roadmap. Threadpoint then works through a dedicated Slack channel, a live content calendar and Monday.com task tracking, with syncs weekly, biweekly or on the brand's own cadence.
- Built for
- Ecommerce brands with annual revenue of $1M to $500M on Shopify, Shopify Plus, BigCommerce, WooCommerce or Netsuite, in North America, across apparel and beauty, food and beverage, home and electronics, outdoor and automotive, subscriptions and digital goods, and B2B.
Products
- eCommerce Email Services Full-service email strategy and execution
- eCommerce SMS Services Text message campaigns for ecommerce brands
- Klaviyo Agency Services Full Klaviyo management
- Klaviyo Migration Moves a brand from any other email service provider to Klaviyo
- Flow Setup & Automation Builds welcome, abandoned cart, post-purchase and other automated flows
- Email & Klaviyo Audit Reviews an account to find what is broken and where revenue is lost
Integrations
Buyer notes
- Offers two engagement types: Flows Only (builds automations, client runs campaigns) and Full-Service (runs email and SMS end to end).
- Free strategy audit that includes a 4-month roadmap, offered whether or not the brand hires Threadpoint.
- Works through a dedicated Slack channel, a live content calendar and task tracking in Monday.com.
- Listed as a Klaviyo Master Platinum Partner, Platinum Master tier in the Klaviyo partner directory.
From Threadpoint's own site and Shopify App Store listings, as of 2026-10-30.
Services
- Platforms
- Shopify, Shopify Plus, BigCommerce, WooCommerce, Netsuite
- Brand size
- $1M - $10M, $10M - $30M, $30M - $100M, $100M - $500M annual revenue
- Regions
- North America
- Industries
- Retail: Subscriptions & Digital Goods, Retail: Home & Electronics, Retail: Food & Beverage, Retail: Apparel & Beauty, B2B & Professional Services, Retail: Outdoor & Automotive
As listed on Klaviyo's agency directory, Platinum Master tier, 2026-11-03.
What services does Threadpoint offer?
On Klaviyo's agency directory, Threadpoint lists Strategy & Consulting, Implementation & Onboarding, Technical Development & Design, Data & Analytics, Customer Service & Support and AI Strategy & Automation. It says it works with brands with $1M to $500M in annual revenue, in North America. Platforms: Shopify, Shopify Plus, BigCommerce, WooCommerce and Netsuite.