Meta
A Facebook and Instagram sales channel and advertising app for Shopify merchants
Meta is a Shopify app developer that makes Facebook & Instagram, an ads app on the Shopify App Store. It provides a Facebook and Instagram sales channel and advertising app for Shopify merchants. It is rated 3.9 out of 5 from 5,779 reviews on the Shopify App Store. Facebook & Instagram has 1 plan on the Shopify App Store, at no charge.
Overview
Meta offers the Facebook & Instagram app for Shopify, a sales channel and marketing app. It lets a merchant promote products on Facebook and Instagram, target ads, and manage orders and returns from Shopify.
For Shopify brands
- Run ad campaigns for your products on Facebook and Instagram from the Shopify admin.
- Manage orders and returns from the Facebook and Instagram channel alongside your store.
- Set your own campaign budget, with ad spend billed to your Facebook ad account.
How it works
A brand installs the app from the Shopify App Store at no charge. When it runs a campaign, it sets the budget, and the ad spend is billed directly to its Facebook ad account.
- Pricing
- The app is free to install. When you run a campaign, you set the budget and the ad spend is billed directly to your Facebook ad account.
Products
- Facebook & Instagram Sales channel and marketing app to promote products, target ads, and manage orders and returns.
Integrations
Buyer notes
- Free to install
- Ad spend is billed to your Facebook ad account
- Listed in the Marketing and conversion and Sales channels categories
From Meta's own site and Shopify App Store listings, as of 2026-10-30.
On the Shopify App Store
Facebook & Instagram
3.9 · 5,779 reviewsFree planLaunched 2018AdsGrow your business on Facebook and Instagram while managing orders, returns and more. Easily promote your products and target accurately using powe...
Pricing
FreeFree to installWhen you run a campaign, you set the budget and the ad spend is billed directly to your Facebook ad account.
Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.
What Shopify apps does Meta make?
Meta has 1 app on the Shopify App Store: Facebook & Instagram.
How is Facebook & Instagram rated?
Facebook & Instagram is rated 3.9 out of 5 from 5,779 reviews on the Shopify App Store.
How much does Meta cost?
Facebook & Instagram has 1 plan on the Shopify App Store, at no charge. Facebook & Instagram: Free, Free to install (When you run a campaign, you set the budget and the ad spend is billed directly to your Facebook ad account).