Marpipe

Overview

Marpipe sells software that turns a brand's product catalog into designed dynamic product ads, including product-level video and generative catalog designs. It also offers feed management and SKU optimization. It is meant to replace unbranded raw catalog ads with ads a brand controls.

For Shopify brands

• ●Edit and organize product feed fields, product sets, categories and tags, and connect the catalog to other platforms.
• ●Design catalog ads with brand-controlled creative, such as price overlays and percent-off badges calculated from feed prices.
• ●Get a dedicated design strategist on the Enterprise plan, or a dedicated feed expert on the White Glove feed plan.

How it works

A brand connects its product feed, then designs catalog ads in Marpipe and assigns them to output feeds that sync daily, with hourly syncing available as an add-on. On Enterprise, a dedicated design strategist handles setup, designs and a 90-day performance plan, and communication runs through a dedicated Slack channel.

Built for

Ecommerce brands running dynamic product ads from a product catalog, including Shopify stores; the Startup plan on the App Store is for accounts under $25k in monthly ad spend.

Pricing

Feed Management has a free plan, and a White Glove feed service costs $0.05 per SKU with a $400 minimum. Catalog Creative has a free plan, Startup at $199/month for up to 500 SKUs, and Enterprise starting at $999/month plus $0.50 per SKU on the website, or $1,499/month on the App Store listing.

Products

• ●Catalog Creative Turns catalog ads into designed ad creative with brand control over dynamic product ads.
• ●Product Level Video Creates a video for each SKU in the catalog.
• ●Generative Catalogs Applies AI models to a product catalog.
• ●SKU Optimization Filters out the worst-performing SKUs automatically.
• ●Feed Management Organizes product feeds and launches product ads on multiple channels.
• ●Feed Auditor Free tool that audits and optimizes a product feed.

Integrations

Buyer notes

• Startup plan: 500 SKU cap, 1 output feed, 1 market, 3 live designs.
• Enterprise add-ons: unlimited markets, hourly syncing, multiple languages and creative design refreshes cost extra.
• Brands spending under $50k/month on ads can get 50% off the Enterprise plan for the first year.
• Listed as Built for Shopify on the Shopify App Store as Marpipe ‑ Catalog Manager, with a free plan.

From Marpipe's own site and Shopify App Store listings, as of 2026-10-30.

On the Shopify App Store

• Marpipe ‑ Catalog Manager

  ★ 5.0 · 7 reviews
  Built for ShopifyFree planPaid from $199/moLaunched 2025Product feeds

  Enhance your ad performance with dynamic product ads across all major platforms. Instantly generate and manage product feeds, edit custom labels, r...

  Pricing

  Feed Management

  Free

  • ✓Unlock all Feed Management features
  • ✓Clean up your product feed
  • ✓Organize and modify fields
  • ✓Create categories and tags
  • +1 more

  Startup

  $199/month

  • ✓500 SKUS
  • ✓Unlock all Creative features
  • ✓1 Output Feed
  • ✓1 Market
  • +2 more

  Enterprise

  $1,499/month

  or $11,988/year and save 33%

  Pricing based on number of SKUs. Hourly Syncing, Multiple Languages, Product Level Video, and Design Support are extra.

  • ✓Unlock Product Level Video
  • ✓Unlock SKU Optimization
  • ✓Unlimited Output Feeds
  • ✓Unlimited Live Designs
  • +3 more

Ratings, reviews, plans, prices and descriptions as the Shopify App Store lists them. how we count.