Blueberry provides AI agents for social media DMs and comment replies for B2C brands.
Overview
Blueberry sells an AI agent platform for consumer brands that sends personalized direct messages to people who engage with a brand's organic social posts and paid ads. It replaces manual replies to comments and DMs, and it collects email and SMS subscribers from those conversations. It also tracks each sale back to the post, comment or DM that led to it.
For Shopify brands
- Sends personalized DMs with offers and product recommendations to people who engage with organic posts and ads, so the team does not reply by hand.
- Captures emails and phone numbers from social conversations and syncs them to the brand's email and SMS platforms.
- Tracks purchases back to the posts, comments and DMs behind them, with post-level and campaign-level revenue reporting.
How it works
The brand connects its social channels, uploads brand voice guidelines and a product catalog, and describes campaigns in natural language. Blueberry's AI agents then handle replies and DMs. A review period lets the brand read and correct replies before the agent moves to full autopilot.
- Built for
- B2C consumer brands, from DTC brands to large enterprises, in verticals such as beauty, wellness, media and sports.
Products
- Personalized DMs Sends automated DMs with offers, product recommendations and follow-up sequences to people who engage.
- Revenue attribution Tracks funnels from engagement to purchase, with LTV tracking and post-level ROI.
- Smart comment moderation Hides spam, removes abusive comments and replies to high-intent comments across brand and partner pages.
Integrations
Buyer notes
- Setup is described as under 30 minutes, with no engineering or developer resources required.
- Brands can review and correct AI replies during a review period before full autopilot.
- SOC 2 Type II compliant, with AI and brand safety guardrails and premium support listed for enterprise.
- Works on both organic posts and paid ads, and can scale to hundreds of accounts.
From Blueberry's own site and Shopify App Store listings, as of 2026-11-02.