Mercana

Customer intelligence platform that enriches Shopify profiles with 90+ data points for smarter segmentation and VIP outreach

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Mercana enriches every Shopify customer profile with 100+ data points (job title, income signals, social following, interests) so brands can build segments that go beyond transaction history. It auto-syncs enriched personas to Klaviyo and Shopify, and flags high-value customers for automated VIP outreach via postcards or Instagram DMs. Brands with active retention programs and 10k+ customers get the clearest value.

What Mercana does for Shopify brands

Enriched Klaviyo segments from real demographic data -> higher repeat purchase rates
Automated VIP and B2B customer identification -> no manual social or LinkedIn research

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