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ABConvert

A/B testing for Shopify: price, shipping, templates, and checkout

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ABConvert runs a/b tests on your Shopify store across pricing, page templates, url redirects, and checkout. Winning variants get rolled out permanently, so each test becomes a baseline lift on every future order. Best for brands with enough traffic to reach statistical significance and a willingness to retest pricing on hero skus.

What ABConvert does for Shopify brands

  • Price tests find the price point that maximizes revenue per order, avg +10.4% aov
  • Template & url redirect tests typically lift cvr 10-15% on tested pages
  • Checkout & shipping tests typically add 2-4% cvr on the highest-intent step
  • Winning variants deploy site-wide, turning one test into a permanent baseline

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