Zinus logo

Zinus

Mattresses, bed frames, and sofas. Tracy, California. Runs on Shopify Plus.

Zinus is a Tracy, California brand selling mattresses, bed frames, and sofas on Shopify Plus. dtcmvp estimates its revenue across all channels at $650M to $700M a year. Its store lists 55 products, mostly beds, mattress and mattress-protector, priced from $8 to $600. It sells direct and wholesale and sells on Amazon. It employs 201 to 500 people and runs 47 apps from the Shopify App Store across 10 categories. It spends about $1.5K to $2K a month on those apps.

Revenue

Total revenue · est.
$650M to $700M
dtcmvp estimateconfidence Ahow we count

The store

Products listed
55
Counted on the storefront
Typical price
$8 to $600
Most products fall in this range
beds11mattress10mattress-protector1

Product types as Zinus files them in its own catalogue.

What Zinus runs on Shopify

47 apps from the Shopify App Store, across 10 categories.

Other21Search, upsell & discovery7Product reviews5Advertising & analytics4Page building2Email & SMS marketing2Affiliates & influencers2Helpdesk2Shipping, returns & order tracking1Loyalty, store credit & gift cards1

Estimated app spend: about $1.5K to $2K a month.

See which 47 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Zinus sells

Direct, zinus.comRetailAmazonWholesale

Competitors

  1. online mattresses and bed frames, bedding

  2. online mattresses, toppers, bed frames

  3. mattresses, pillows, toppers

  4. mattresses, toppers, pillows

  5. online beds and bedding

  6. affordable online-first furniture

  7. affordable online furniture

  8. affordable bed frames and furniture

  9. HONBAY

    affordable online sofas

  10. direct-to-consumer furniture

how we pick competitors

What is Zinus's revenue?

dtcmvp estimates Zinus's revenue across all channels at $650M to $700M a year.

What apps does Zinus use on Shopify?

Zinus runs 47 apps from the Shopify App Store across 10 categories: Other, Page building, Product reviews, Advertising & analytics, Email & SMS marketing, Affiliates & influencers, Shipping, returns & order tracking, Search, upsell & discovery, Helpdesk, Loyalty, store credit & gift cards.

Who are Zinus's competitors?

The Shopify brands closest to Zinus are Leesa, Simba Sleep, Dorelan, Duroflex and Thuma.

Updated 2026-10-29. Method notes and every source: how we count →