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Willcutt Guitars

New, used and Custom Shop guitars. Lexington, Kentucky. Runs on Shopify Plus.

Willcutt Guitars is a Lexington, Kentucky brand selling new, used and Custom Shop guitars on Shopify Plus. Its store lists 5,000+ products, mostly electric guitars, acoustic guitars and bass guitars, priced from $100 to $8.4K. It sells direct and through retail and sells on Amazon. It employs 11 to 50 people and runs 4 apps from the Shopify App Store across 2 categories. It spends about $2.5K to $3K a month on those apps and added 1 in the last year.

The store

Products listed
5,000+
Counted on the storefront
Typical price
$100 to $8399
Most products fall in this range
Electric Guitars2,863Acoustic Guitars1,031Bass Guitars321Effects308Amplifiers249Accessories199

Product types as Willcutt Guitars files them in its own catalogue.

What Willcutt Guitars runs on Shopify

4 apps from the Shopify App Store, across 2 categories.

Other3Email & SMS marketing1

Estimated app spend: about $2.5K to $3K a month. 1 app added in the last year.

See which 4 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Willcutt Guitars sells

Direct, willcuttguitars.comRetailAmazon

Competitors

  1. both fine guitar dealers

  2. both new, used, boutique guitars

  3. both fine guitars since 1968

  4. both high-end guitar dealers

  5. both guitar dealers

  6. Russo Music

    both guitar and amp retailers

  7. both guitars, amps

  8. Huber Breese Music

    both guitar retailers

  9. Music Villa MT

    both Gibson, Martin dealers

  10. The Music Gallery

    both guitar dealers

how we pick competitors

What apps does Willcutt Guitars use on Shopify?

Willcutt Guitars runs 4 apps from the Shopify App Store across 2 categories: Other, Email & SMS marketing.

Who are Willcutt Guitars's competitors?

The Shopify brands closest to Willcutt Guitars are Rudy's Music, The Music Zoo, The Music Emporium, Wildwood Guitars and Tone Shop Guitars.

Updated 2026-10-22. Method notes and every source: how we count →