What A Room logo

What A Room

Customizable sofas and sectionals. San Jose, California. Runs on Shopify Plus.

What A Room is a San Jose, California brand selling customizable sofas and sectionals on Shopify Plus. Its store lists 5,000+ products, mostly home decor, dining chairs and dining tables, priced from $89 to $2.99K. It sells direct and through retail and wholesale. It employs 1 to 10 people and runs 19 apps from the Shopify App Store across 8 categories. It spends about $7.5K to $10K a month on those apps.

The store

Products listed
5,000+
Counted on the storefront
Typical price
$89 to $2989
Most products fall in this range
Home Decor471Dining Chairs299Dining Tables213Occasional Chairs200Coffee Tables198End Tables Trunks And Boxes195

Product types as What A Room files them in its own catalogue.

What What A Room runs on Shopify

19 apps from the Shopify App Store, across 8 categories.

Other10Page building2Product reviews2Loyalty, store credit & gift cards1Email & SMS marketing1Helpdesk1Advertising & analytics1Search, upsell & discovery1

Estimated app spend: about $7.5K to $10K a month.

See which 19 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where What A Room sells

Direct, whataroom.comRetailWholesale

Competitors

  1. Couch Potatoes Furniture

    custom sofas, sectionals

  2. sectionals, made-to-order

  3. Sabai Design

    modular sofas, slipcovers

  4. Home Reserve

    modular sectionals, fabrics

  5. sofas, sectionals

  6. upholstered sofas, custom

  7. SofaLuz Studio

    modular sofas

  8. Kinwell Furniture

    sofas, sectionals

  9. modular sectionals

  10. daals

    sectionals, dining

how we pick competitors

What apps does What A Room use on Shopify?

What A Room runs 19 apps from the Shopify App Store across 8 categories: Other, Page building, Loyalty, store credit & gift cards, Email & SMS marketing, Product reviews, Helpdesk, Advertising & analytics, Search, upsell & discovery.

Who are What A Room's competitors?

The Shopify brands closest to What A Room are Couch Potatoes Furniture, Medley, Sabai Design, Home Reserve and Sixpenny.

Updated 2026-10-22. Method notes and every source: how we count →