Tortuga logo

Tortuga

Travel backpacks. Covina, California. Runs on Shopify Plus.

Tortuga is a Covina, California brand selling travel backpacks on Shopify Plus. Its store lists 39 products, mostly travel backpacks, priced from $25 to $500. It sells direct and sells on Amazon. It employs 201 to 500 people and runs 17 apps from the Shopify App Store across 7 categories. It spends about $17.5K to $20K a month on those apps.

The store

Products listed
39
Counted on the storefront
Typical price
$25 to $500
Most products fall in this range
Travel Backpacks25

Product types as Tortuga files them in its own catalogue.

What Tortuga runs on Shopify

17 apps from the Shopify App Store, across 7 categories.

Shipping, returns & order tracking4Other4Advertising & analytics3Search, upsell & discovery2Product reviews2Helpdesk1Email & SMS marketing1

Estimated app spend: about $17.5K to $20K a month.

See which 17 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Tortuga sells

Direct, tortugabackpacks.comAmazon

Competitors

  1. both sell carry-on backpacks and cubes

  2. Matador Travel Equipment

    both sell travel packs and accessories

  3. both sell enthusiast travel backpacks

  4. both sell cabin bags and cubes

  5. both sell cubes and backpacks

  6. both sell travel backpacks

  7. both sell travel backpacks

  8. The Foldie

    both sell backpacks and cubes

  9. Horizn Studios

    both sell carry-on and cubes

  10. both sell backpacks and cubes

how we pick competitors

What apps does Tortuga use on Shopify?

Tortuga runs 17 apps from the Shopify App Store across 7 categories: Shipping, returns & order tracking, Other, Search, upsell & discovery, Helpdesk, Advertising & analytics, Product reviews, Email & SMS marketing.

Who are Tortuga's competitors?

The Shopify brands closest to Tortuga are NOMATIC, Matador Travel Equipment, TOM BIHN, CABINZERO and Eagle Creek.

Updated 2026-10-22. Method notes and every source: how we count →