Superior Brand logo

Superior Brand

Bedding and towels, bath rugs, and curtains. Edison, New Jersey.

Superior Brand is a Edison, New Jersey brand selling bedding and towels, bath rugs, and curtains on Shopify. Its store lists 743 products, mostly towel set, duvet cover set and bath towel, priced from $27 to $157. It sells direct and wholesale and sells on Amazon. It employs 51 to 200 people and runs 16 apps from the Shopify App Store across 7 categories. It spends about $2K to $2.5K a month on those apps and added 6 in the last year.

The store

Products listed
743
Counted on the storefront
Typical price
$27 to $157
Most products fall in this range
Towel Set185Duvet Cover Set51Bath Towel45Blackout Curtains37Sheet Set37Bath Sheet30

Product types as Superior Brand files them in its own catalogue.

What Superior Brand runs on Shopify

16 apps from the Shopify App Store, across 7 categories.

Other8Search, upsell & discovery2Email & SMS marketing2Loyalty, store credit & gift cards1Product reviews1Page building1Shipping, returns & order tracking1

Estimated app spend: about $2K to $2.5K a month. 6 apps added in the last year.

See which 16 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Superior Brand sells

Direct, superiorbrand.comAmazonWholesale

Competitors

  1. American Soft Linen

    towels and bedding, low price

  2. affordable bedding

  3. Madison Park

    affordable comforters, towels

  4. Berkshire Blanket Inc

    fleece blankets

  5. sheets and towels

  6. Purecare

    affordable sheets

  7. myTrident

    towels, sheets, rugs

  8. Standard Textile Home

    sheets and towels

  9. affordable bedding

  10. towels and blankets

how we pick competitors

What apps does Superior Brand use on Shopify?

Superior Brand runs 16 apps from the Shopify App Store across 7 categories: Other, Search, upsell & discovery, Loyalty, store credit & gift cards, Product reviews, Email & SMS marketing, Page building, Shipping, returns & order tracking.

Who are Superior Brand's competitors?

The Shopify brands closest to Superior Brand are American Soft Linen, Linens And Hutch, Madison Park, Berkshire Blanket Inc and Miracle Brand.

Updated 2026-10-22. Method notes and every source: how we count →