Serta is a Doraville, Georgia brand selling mattresses and bed collections on Shopify. Its store lists 36 products, mostly mattress, base and mattress-in-a-box, priced from $1.1K to $4.34K. It sells direct and wholesale and sells on Amazon. It employs 1,001 to 5,000 people.
The store
Products listed
36
Counted on the storefront
Typical price
$1097 to $4340
Most products fall in this range
Mattress18Base5Mattress-in-a-Box2Pillows2Box Foundation1
Product types as Serta files them in its own catalogue.
Where Serta sells
Direct, serta.comRetailAmazonWholesale
Competitors
- Novaform
both sell mattresses and toppers
- Serta Guest Purchase
same Serta mattress line
- Malouf Home
mattresses, adjustable bases, frames
mattresses and bedding at scale
mattresses and frames
mattresses and adjustable beds
mattresses, adjustable bases, frames
mattresses and pillows
- Spring Air
mattress brand with pillows
mattresses and adjustable bases
Who are Serta's competitors?
The Shopify brands closest to Serta are Novaform, Serta Guest Purchase, Malouf Home, Casper Sleep and Brooklyn Bedding.
Updated 2026-10-22. Method notes and every source: how we count →