Rhino USA logo

Rhino USA

Truck, towing, and adventure gear. Austin, Texas. Founded 2015. Runs on Shopify Plus.

Rhino USA is a Austin, Texas brand, founded in 2015, selling truck, towing, and adventure gear on Shopify Plus. dtcmvp estimates its online storefront sells $15M to $20M a year, ranking it #2088 of the 15,394 Shopify brands over $5M that dtcmvp tracks. Its store lists 120 products, mostly tie-down straps, t-shirts and tire pressure gauges, priced from $22 to $150. It sells direct and wholesale and sells on Amazon. It employs 51 to 200 people and runs 35 apps from the Shopify App Store across 9 categories. It spends about $75K to $80K a month on those apps and added 9 in the last year.

Revenue

Online storefront sales · est.
$15M to $20M
dtcmvp estimateconfidence A#2088 of 15,394 Shopify brands over $5Mhow we count

The store

Products listed
120
Counted on the storefront
Typical price
$22 to $150
Most products fall in this range
Tie-Down Straps16T-Shirts6Tire Pressure Gauges5Caps2Gauges2Cargo Accessories1

Product types as Rhino USA files them in its own catalogue.

What Rhino USA runs on Shopify

35 apps from the Shopify App Store, across 9 categories.

Other13Advertising & analytics5Product reviews4Search, upsell & discovery3Email & SMS marketing3Page building2Affiliates & influencers2Shipping, returns & order tracking2Helpdesk1

Estimated app spend: about $75K to $80K a month. 9 apps added in the last year.

See which 35 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Rhino USA sells

Direct, rhinousainc.comRetailAmazonWholesale

What is Rhino USA's revenue?

dtcmvp estimates Rhino USA's online storefront sells $15M to $20M a year, ranking it #2088 of the 15,394 Shopify brands over $5M that dtcmvp tracks.

What apps does Rhino USA use on Shopify?

Rhino USA runs 35 apps from the Shopify App Store across 9 categories: Other, Page building, Affiliates & influencers, Shipping, returns & order tracking, Search, upsell & discovery, Advertising & analytics, Helpdesk, Product reviews, Email & SMS marketing.

Updated 2026-07-19. Method notes and every source: how we count →