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Onewheel

Electric skateboards. Santa Cruz, California. Runs on Shopify Plus.

Onewheel is a Santa Cruz, California brand selling electric skateboards on Shopify Plus. Its store lists 311 products, mostly accessory, hardware and apparel, priced from $5 to $450. It sells direct and wholesale. It employs 51 to 200 people and runs 10 apps from the Shopify App Store across 5 categories. It spends about $25K to $30K a month on those apps.

The store

Products listed
311
Counted on the storefront
Typical price
$5 to $450
Most products fall in this range
Accessory100Hardware98Apparel49Safety12Onewheel7

Product types as Onewheel files them in its own catalogue.

What Onewheel runs on Shopify

10 apps from the Shopify App Store, across 5 categories.

Other4Affiliates & influencers2Product reviews2Search, upsell & discovery1Email & SMS marketing1

Estimated app spend: about $25K to $30K a month.

Seen running on the storefront:InstafeedKlaviyoYotpo
See which 10 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Onewheel sells

Direct, onewheel.comWholesale

Competitors

  1. electric skateboards at premium price

  2. scooters and electric rides

  3. electric personal mobility

  4. scooters for riders

  5. electric rides with accessories

  6. electric boards for athletes

  7. skateboard brand with apparel

  8. skateboard gear for riders

  9. electric e-motos and e-bikes

  10. boards and apparel

how we pick competitors

What apps does Onewheel use on Shopify?

Onewheel runs 10 apps from the Shopify App Store across 5 categories: Search, upsell & discovery, Affiliates & influencers, Product reviews, Other, Email & SMS marketing. Seen running on its storefront: Instafeed, Klaviyo, Yotpo.

Who are Onewheel's competitors?

The Shopify brands closest to Onewheel are Evolve Skateboards, Madd Gear, Gyroor, Micro Kickboard and Himiway.

Updated 2026-10-29. Method notes and every source: how we count →