NRG Innovations logo

NRG Innovations

Steering wheels, hubs, and shift knobs for RZR, Nissan, BMW and Toyota. Irwindale, California.

NRG Innovations is a Irwindale, California brand selling steering wheels, hubs, and shift knobs for RZR, Nissan, BMW and Toyota on Shopify. Its store lists 411 products, mostly steering wheels, short hubs and race short hub, priced from $25 to $518. It sells direct and through retail and wholesale and sells on Amazon. It employs 1 to 10 people and runs 4 apps from the Shopify App Store across 4 categories. It spends about $7.5K to $10K a month on those apps.

The store

Products listed
411
Counted on the storefront
Typical price
$25 to $518
Most products fall in this range
Steering Wheels70Short Hubs69Race short hub19Bucket Seats18QUICK RELEASE15PRISMA SEATS11

Product types as NRG Innovations files them in its own catalogue.

What NRG Innovations runs on Shopify

4 apps from the Shopify App Store, across 4 categories.

Product reviews1Email & SMS marketing1Other1Helpdesk1

Estimated app spend: about $7.5K to $10K a month.

Seen running on the storefront:InstafeedMailchimp Email SMS Marketing
See which 4 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where NRG Innovations sells

Direct, getnrg.comRetailAmazonWholesale

Competitors

  1. racing seats and harnesses

  2. KIRKEY RACING FABRICATION INC.

    racing seats and mounts

  3. Longacre Racing

    racing steering wheels and panels

  4. enthusiast chassis and shifter parts

  5. Lug Nut Guys

    lug nuts and wheel accessories

  6. OG Racing

    racing seat brackets and gear

  7. wheel accessories for enthusiasts

  8. Flashark

    aftermarket tuner parts

  9. enthusiast upgrade parts

  10. enthusiast wheels and accessories

how we pick competitors

What apps does NRG Innovations use on Shopify?

NRG Innovations runs 4 apps from the Shopify App Store across 4 categories: Product reviews, Email & SMS marketing, Other, Helpdesk. Seen running on its storefront: Instafeed, Mailchimp Email SMS Marketing.

Who are NRG Innovations's competitors?

The Shopify brands closest to NRG Innovations are Corbeau, KIRKEY RACING FABRICATION INC., Longacre Racing, K-Tuned and Lug Nut Guys.

Updated 2026-10-22. Method notes and every source: how we count →