Masterbuilt logo

Masterbuilt

Charcoal grills, electric smokers, griddles, fryers for backyard grillers and meat smokers. Chamblee, Georgia. Runs on Shopify Plus.

Masterbuilt is a Chamblee, Georgia brand selling charcoal grills, electric smokers, griddles, fryers for backyard grillers and meat smokers on Shopify Plus. Its store lists 246 products, mostly parts, gear and accessories, priced from $10 to $550. It sells direct and wholesale and sells on Amazon. It employs 1 to 10 people and runs 15 apps from the Shopify App Store across 6 categories. It spends about $500 to $1K a month on those apps.

The store

Products listed
246
Counted on the storefront
Typical price
$10 to $550
Most products fall in this range
Parts188Gear16Accessories14Grill13Smoker8Fuel3

Product types as Masterbuilt files them in its own catalogue.

What Masterbuilt runs on Shopify

15 apps from the Shopify App Store, across 6 categories.

Other7Product reviews2Email & SMS marketing2Affiliates & influencers2Shipping, returns & order tracking1Helpdesk1

Estimated app spend: about $500 to $1K a month.

Seen running on the storefront:Affirm pay‑over‑time messagingBazaarvoice Ratings & ReviewsKlaviyo
See which 15 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Masterbuilt sells

Direct, masterbuilt.comRetailAmazonWholesale

Competitors

  1. smokers and charcoal grills

  2. charcoal grills and parts

  3. charcoal grills and covers

  4. grills and covers

  5. smokers and accessories

  6. grills and accessories

  7. charcoal cooking

  8. griddles

  9. grills

  10. GHP Group Inc

    grills and smokers

how we pick competitors

What apps does Masterbuilt use on Shopify?

Masterbuilt runs 15 apps from the Shopify App Store across 6 categories: Shipping, returns & order tracking, Other, Product reviews, Email & SMS marketing, Helpdesk, Affiliates & influencers. Seen running on its storefront: Affirm pay‑over‑time messaging, Bazaarvoice Ratings & Reviews, Klaviyo.

Who are Masterbuilt's competitors?

The Shopify brands closest to Masterbuilt are Oklahoma Joe's, Char-Griller, Kamado Joe, Charbroil and Pit Boss Grills.

Updated 2026-10-29. Method notes and every source: how we count →