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Intelligent Change

Gratitude journals, planners, and productivity tools, including The Five Minute Journal. Dover, Delaware.

intelligentchange.com →LinkedIn →

Intelligent Change is a Dover, Delaware brand selling gratitude journals, planners, and productivity tools, including The Five Minute Journal on Shopify. Its store lists 166 products, mostly digital download, stationery and journal, priced from $10 to $115. It sells direct and wholesale and sells on Amazon. It employs 11 to 50 people and runs 20 apps from the Shopify App Store across 8 categories. It spends about $22.5K to $25K a month on those apps and added 4 in the last year.

The store

Products listed
166
Counted on the storefront
Typical price
$10 to $115
Most products fall in this range
Digital Download21Stationery15Journal9

Product types as Intelligent Change files them in its own catalogue.

What Intelligent Change runs on Shopify

20 apps from the Shopify App Store, across 8 categories.

Other7Email & SMS marketing3Product reviews3Helpdesk2Advertising & analytics2Shipping, returns & order tracking1Search, upsell & discovery1Affiliates & influencers1

Estimated app spend: about $22.5K to $25K a month. 4 apps added in the last year.

Seen running on the storefront:AttentiveAwinOkendo
See which 20 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Intelligent Change sells

Direct, intelligentchange.comAmazonWholesale

Competitors

  1. Passionplanner

    guided journals and planners

  2. PleaseNotes

    guided journals and affirmation cards

  3. Silk + Sonder$6M to $7M

    guided wellness journals

  4. Bold Tuesday

    affirmation cards and manifestation journals

  5. Duncan & Stone Paper Co.

    guided journals

  6. bloom daily planners

    planners and card decks

  7. The Dailee

    planners and organization stationery

  8. Bullet Journal

    journaling products and plans

  9. THE LITTLE BOOKISH

    writing planners and prompts

  10. laurel denise

    planners and printable worksheets

how we pick competitors

Open roles

Ecommerce and DTC jobs at Shopify brands

What apps does Intelligent Change use on Shopify?

Intelligent Change runs 20 apps from the Shopify App Store across 8 categories: Other, Email & SMS marketing, Shipping, returns & order tracking, Helpdesk, Advertising & analytics, Search, upsell & discovery, Product reviews, Affiliates & influencers. Seen running on its storefront: Attentive, Awin, Okendo.

Who are Intelligent Change's competitors?

The Shopify brands closest to Intelligent Change are Passionplanner, PleaseNotes, Silk + Sonder, Bold Tuesday and Duncan & Stone Paper Co..

Updated 2026-10-29. Method notes and every source: how we count →