Genuine Fred logo

Genuine Fred

Cooking and hosting products and gifts. Garden City, New York. Runs on Shopify Plus.

Genuine Fred is a Garden City, New York brand selling cooking and hosting products and gifts on Shopify Plus. Its store lists 370 products, mostly cleaning sponges, tea infusers and mugs, priced from $7 to $26. It sells direct and wholesale and sells on Amazon. It employs 11 to 50 people and runs 18 apps from the Shopify App Store across 8 categories. It spends about $5K to $7.5K a month on those apps.

The store

Products listed
370
Counted on the storefront
Typical price
$7 to $26
Most products fall in this range
Cleaning Sponges36Tea Infusers25Mugs22Cooking Utensils22Bookmarks20Candles17

Product types as Genuine Fred files them in its own catalogue.

What Genuine Fred runs on Shopify

18 apps from the Shopify App Store, across 8 categories.

Other7Email & SMS marketing2Product reviews2Advertising & analytics2Helpdesk2Page building1Subscriptions1Loyalty, store credit & gift cards1

Estimated app spend: about $5K to $7.5K a month.

Seen running on the storefront:Consentmo GDPR ComplianceInstafeedKlaviyoMicrosoft ClarityYotpo
See which 18 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Genuine Fred sells

Direct, genuinefred.comAmazonWholesale

Competitors

  1. humorous low-priced gifts and kitchenware

  2. quirky novelty gifts

  3. Gentlemen's Hardware

    clever gadget gifts

  4. Watchover Voodoo

    cheap quirky mugs and keychains

  5. Prank-O

    gag gifts

  6. tableware and candles gifts

  7. Red Rider Leg Lamps

    novelty drinkware

  8. THREE POTATO FOUR

    mugs and magnets

  9. Un Jour Une Surprise

    small gifts and candles

  10. small gift items

how we pick competitors

What apps does Genuine Fred use on Shopify?

Genuine Fred runs 18 apps from the Shopify App Store across 8 categories: Email & SMS marketing, Other, Product reviews, Advertising & analytics, Helpdesk, Page building, Subscriptions, Loyalty, store credit & gift cards. Seen running on its storefront: Consentmo GDPR Compliance, Instafeed, Klaviyo, Microsoft Clarity, Yotpo.

Who are Genuine Fred's competitors?

The Shopify brands closest to Genuine Fred are Blue Q, Archie McPhee, Gentlemen's Hardware, Watchover Voodoo and Prank-O.

Updated 2026-10-22. Method notes and every source: how we count →