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Buoy

Liquid electrolytes and wild superfoods. San Diego, California.

Buoy is a San Diego, California brand selling liquid electrolytes and wild superfoods on Shopify. Its store lists 133 products, priced from $12 to $483. It sells direct and wholesale and sells on Amazon. It employs 11 to 50 people and runs 23 apps from the Shopify App Store across 9 categories. It spends about $75K to $80K a month on those apps.

The store

Products listed
133
Counted on the storefront
Typical price
$12 to $483
Most products fall in this range

Product types as Buoy files them in its own catalogue.

What Buoy runs on Shopify

23 apps from the Shopify App Store, across 9 categories.

Other6Affiliates & influencers4Email & SMS marketing4Subscriptions3Product reviews2Search, upsell & discovery1Helpdesk1Advertising & analytics1Shipping, returns & order tracking1

Estimated app spend: about $75K to $80K a month.

Seen running on the storefront:AttentiveGOVX ID Exclusive DiscountsIntelligemsKlaviyoMailchimp Email SMS MarketingOkendoTriple Whale
See which 23 apps, and when each was added.sign in →

Counted from the Shopify App Store. A name shows only for an app our own visit to the storefront saw running, or to signed-in members. how we count.

Where Buoy sells

Direct, justaddbuoy.comAmazonWholesale

Competitors

  1. electrolyte drink mixes

  2. mineral electrolyte powder

  3. Aduna

    whole-food superfood powders

  4. superfood powders and electrolytes

  5. sea moss and electrolyte packets

  6. Balance of Nature

    whole-food based supplements

  7. BetterYou

    magnesium and mineral supplements

  8. liquid minerals and clean supplements

  9. gut health, wellness drinks

  10. CellCore Biosciences

    gut and detox supplement protocols

how we pick competitors

What apps does Buoy use on Shopify?

Buoy runs 23 apps from the Shopify App Store across 9 categories: Other, Search, upsell & discovery, Affiliates & influencers, Email & SMS marketing, Helpdesk, Product reviews, Subscriptions, Advertising & analytics, Shipping, returns & order tracking. Seen running on its storefront: Attentive, GOVX ID Exclusive Discounts, Intelligems, Klaviyo, Mailchimp Email SMS Marketing, Okendo, Triple Whale.

Who are Buoy's competitors?

The Shopify brands closest to Buoy are Instant Hydration, Baja Gold Salt Co., Aduna, Live it Up and True Sea Moss.

Updated 2026-10-22. Method notes and every source: how we count →