RedTrack

Server-side ad tracking and attribution for ecommerce brands running paid media

RedTrack runs server-side ad tracking and attribution for Shopify brands spending real money on Meta & Google. Sends complete purchase data back to ad platforms via CAPI so they optimize toward actual converters, and adds auto-rules that pause, scale, or redirect spend without daily dashboard checks. Built for dtc brands running paid media at scale, not brands with little to no ad spend.

What RedTrack does for Shopify brands

Server-side CAPI recovers 30-50% of conversions lost to pixel-only tracking
Cleaner conversion signals to Meta & Google cut wasted spend, lower CPA
Auto-rules pause, scale, or redirect campaigns when conditions hit
Replaces daily dashboard checks, manual bid & budget adjustments

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