Podsights (now Spotify Ad Analytics) is a pixel-based attribution layer for podcast ad spend. It tells you which shows, networks, and creatives actually drive purchases, so you can cut underperforming buys and scale the winners. Built for dtc brands already running podcast ads or about to commit a budget.
What Podsights does for Shopify brands
- Pixel attribution credits podcast-driven purchases instead of last-click direct or organic
- Show, network & creative-level data exposes bottom quartile spend to cut
- Reinvest cut spend into winning shows to lift blended podcast ROAS
- True incremental revenue view gives confidence to scale the channel
- Free tool since Spotify acquired Podsights in 2022
