Fraud Filter blocks invalid traffic (bots, VPNs, datacenter proxies, crawlers) from paid ad campaigns in real time, before the click registers. Best fit for Shopify brands running meaningful spend on Google, Meta, or TikTok ads who suspect a chunk of their clicks aren't real shoppers.
What Fraud Filter does for Shopify brands
- Blocks bots, VPNs & datacenter proxies before click registers, redirecting budget to real buyers
- Continuous traffic filtering replaces manual click-log reviews & IP exclusion lists
- Industry estimates put invalid traffic at 10-40% of paid search & social clicks
