charles runs WhatsApp marketing for Shopify brands: opt-in capture, broadcast campaigns, and abandoned cart recovery on a channel where messages actually get opened. Best fit for catalog-driven brands (apparel, beauty, food & drink) with engaged audiences who'd rather get a message than another email in the promo tab.
What charles does for Shopify brands
- WhatsApp campaigns hit 85% open rates & 15-30% CTR vs. typical email
- Abandoned cart reminders on WhatsApp reach more checkouts than email recovery
- Opted-in subscriber list becomes a direct broadcast channel for launches & promos
