
Cartful builds ai-powered guided selling quizzes that walk shoppers to the right product instead of leaving them to browse. Built for enterprise Shopify catalogs with deep assortments where shoppers stall without guidance, like skincare, footwear, outdoor & coffee. Quiz responses sync to Klaviyo as zero-party data on each captured email.
What Cartful does for Shopify brands
- Quiz-guided shoppers convert higher than unguided browsers, lifting site-wide cvr
- Recommendations skew toward better-fit, higher-value items & bundles, raising aov
- Email capture during quiz flow grows the list (DermLab saw 42% capture rate)
- Quiz answers attach to each Klaviyo subscriber, sharpening flow targeting