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Bold uses AI body data and digital twin technology to give apparel shoppers accurate size recommendations on product pages. Brands that fit well with this tool are mid-to-large apparel, athletic, and performance-wear brands where fit uncertainty is a real reason shoppers abandon or return. The platform covers sizing charts, virtual fitting, and body measurement analytics across a brand's full catalog.
What Bold does for Shopify brands
- Fit confidence at the size chart -> more shoppers complete the purchase
- Accurate size matches -> fewer fit-related returns to process and restock
- Shoppers who know their size -> larger carts with multiple pieces per order
